PRIVACY POLICY
Lullaby Lane Children’s Boutique Ltd respects your privacy and is committed to protecting your personal information.
This Privacy Policy explains how we collect, use, store and share personal information when you visit our website, create an account, place an order, contact us or subscribe to our marketing communications.
Who We Are
The data controller is:
Lullaby Lane Children’s Boutique Ltd
Registered office: 80 High Street, Knaresborough, HG5 OEA
Company number: 17114476
Email: Lullabylaneuk@gmail.com
In this policy, “we”, “us” and “our” refer to Lullaby Lane Children’s Boutique Ltd.
Information We Collect
Depending on how you use our website, we may collect:
- Your name;
- Billing and delivery addresses;
- Email address;
- Telephone number;
- Account login information;
- Order and purchase history;
- Personalisation details submitted with an order;
- Communications between you and our customer service team;
- Payment transaction references;
- Website usage, device and browser information;
- IP address;
- Cookie and analytics information;
- Marketing preferences;
- Competition, review or survey responses.
We do not normally receive or store your complete debit or credit card details. Payments are processed securely by Stripe or another payment provider displayed during checkout.
How We Use Your Information
We may use your information to:
- Process, prepare and deliver your order;
- Take and confirm payment;
- Provide order confirmations and delivery updates;
- Manage returns, exchanges and refunds;
- Respond to enquiries and complaints;
- Create and manage customer accounts;
- Personalise products where requested;
- Prevent fraud and protect our website;
- Maintain business and accounting records;
- Improve our products, services and website;
- Send marketing communications where permitted;
- Meet our legal and regulatory obligations;
- Establish, exercise or defend legal claims.
Our Lawful Bases
We process personal information only where we have a lawful reason to do so.
These reasons may include:
- Contract: Processing is necessary to complete your order or take steps requested before an order is placed.
- Legal obligation: Processing is required to comply with tax, accounting, consumer protection or other legal requirements.
- Legitimate interests: Processing is reasonably necessary to operate, secure and improve our business, provided your rights do not override those interests.
- Consent: You have given clear permission, for example when agreeing to certain marketing communications or optional cookies.
You may withdraw consent at any time. Withdrawal will not affect processing that was lawful before consent was withdrawn.
Payment Information
Payments are handled by secure third-party payment processors, such as Stripe.
The payment provider may collect and process your payment details under its own privacy policy. We may receive limited transaction information, such as confirmation that payment was successful, the amount paid and a payment reference.
Marketing Communications
We may send you news, offers and product information where you have agreed to receive marketing or where we are otherwise legally permitted to contact you.
You can unsubscribe at any time by:
- Selecting the unsubscribe option in a marketing email; or
- Contacting us through our website.
Service messages relating to an order, delivery, return, account or important policy change are not marketing communications and may still be sent where necessary.
Cookies
Our website uses cookies and similar technologies to:
- Keep the website functioning;
- Remember the contents of your basket;
- Enable secure checkout;
- Remember preferences;
- Understand how visitors use the website;
- Improve website performance;
- Support advertising or marketing where you have consented.
Essential cookies may operate without consent where they are necessary for the website to function.
Non-essential analytics, advertising or similar cookies will only be used where legally permitted and after obtaining any required consent. You can manage your choices through our cookie banner or browser settings.
Who We Share Information With
We may share relevant information with trusted service providers, including:
- Website hosting and ecommerce providers;
- Payment processors;
- Delivery and postal companies;
- IT, cybersecurity and technical support providers;
- Email and marketing service providers;
- Accountants, insurers and professional advisers;
- Fraud prevention providers;
- Government authorities, regulators, courts or law enforcement agencies where required.
These organisations may only receive the information reasonably necessary to provide their services or meet legal obligations.
We do not sell your personal information.
International Transfers
Some service providers may process information outside the United Kingdom.
Where this happens, we will take appropriate steps to protect your information, such as using recognised adequacy arrangements, approved contractual protections or another legally permitted transfer mechanism.
How Long We Keep Information
We retain personal information only for as long as reasonably necessary.
Order, payment and accounting records may generally be retained for up to six years, or longer where required by law or necessary in connection with a dispute.
Marketing information is retained until you unsubscribe, withdraw consent or the information is no longer needed. Website and cookie information may be retained for shorter periods depending on the type of cookie or service used.
Keeping Your Information Secure
We use reasonable technical and organisational measures to protect personal information against loss, misuse, unauthorised access, alteration or disclosure.
No internet transmission or storage system can be guaranteed to be completely secure. Customers are responsible for keeping account passwords confidential and should contact us if they believe their account has been accessed without permission.
Your Rights
Depending on the circumstances, you may have the right to:
- Ask for access to your personal information;
- Ask us to correct inaccurate or incomplete information;
- Ask us to delete certain information;
- Ask us to restrict how information is used;
- Object to certain processing;
- Receive certain information in a portable format;
- Withdraw consent;
- Object to direct marketing;
- Ask for information about safeguards used for international transfers.
Some rights are subject to legal conditions and exceptions.
To exercise your rights, contact us using the details in this policy. We may need to confirm your identity before responding.
Complaints
Please contact us first if you have concerns about how we use your personal information so that we can try to resolve the issue.
You also have the right to complain to the UK Information Commissioner’s Office.
Children’s Information
Our products are intended for children, but our website and checkout services are intended to be used by adults.
We do not knowingly collect personal information directly from children without appropriate permission. Personalisation details should be provided only by a parent, guardian or other authorised adult.
Changes to This Policy
We may update this Privacy Policy to reflect changes to our website, services or legal obligations.
The latest version will be published on this page with the updated date.